In this industry, converting clients is the name of the game. So, this month we want to focus on booking and really dive into all of the small gestures that prompt our guests to get on the schedule. Some of our clients regularly call the salon to schedule their next...
Hello again! We’re back with part two of our monthly series all about verbiage. I wanted to start with the basics, so last week we covered what your verbiage says about you and your brand in any given interaction with a client. Words have meaning, and in our industry,...
You have probably heard the phrase, “It’s not what you say, it’s how you say it.” Well, as business owners and industry professionals, we all know this to be true! So, this month I want to focus in on my favorite tips and tricks for nailing your verbiage every time....
We’re back with our four-part series on tips for your salon website. During the month of February, I’m sharing some of my best website-building secrets. So far, I have discussed the importance of providing your clients with the path of least resistance when it comes...
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