Have you ever gone out to eat at a fancy restaurant and they had your name printed on the menu? And, the wait staff gives your table extra attention because it’s a special occasion? Or maybe something much simpler, like going to an ice cream parlor and getting to pick...
We cannot avoid it. A strong online presence is essential for any successful salon business in today’s world. And that success has to start with a strong website. Lucky for you, this post is all about the top five things your salon website needs to have. Let’s get...
How many times have you tried a new recipe, lipstick, workout class, or restaurant because a friend recommended it? We’ve all tried something new because someone we trust told us to try it. In the marketing world, we call that referral marketing, and it’s powerful!...
Today, I want to talk to you about making your salon a big fish in a small pond. What do I mean by that? Well, even in small markets, competition can exist between salons, and if you are looking to have your salon grow (or even remain successful) you need to stake...
It’s no news that having a great website is essential for a successful business. The same holds true for a hair salon. But what isn’t common knowledge among salon owners yet, is the importance of capturing your salon’s website leads. What is a Website Lead? First,...
Are you a salon owner? How often do you have a marketing planning session? Are you even sure what a marketing planning session entails? No worries! This post is all about what they are, why you should have them, and how often to have a marketing planning session....
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