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Figure Out Your Salon’s Identifying Factor
Welcome back! We’re onto the final piece of our four-part mini-series on personalization and I’m so excited to dive into our next topic! Over the last few weeks I have touched on everything from how to personalize the digital experience with creative stylist bios and...
Get Personal With Your People
Hello again! We’re back with part three of our monthly series on personalizing the salon experience. I’ve already touched on the digital side of things, with tips for creating unique stylist bios and a customized “Welcome” video that would live on the homepage of your...
Create a Customized Welcome Video
Welcome back! We’re onto part two of our “Make It Personal” monthly series. Throughout the month of March, I’m getting personal with all of you about the importance of personalization in salon business. Last week, I discussed the impact of creating personal and...
Get Creative With Your Stylist Bios
As industry professionals, we know that running a successful salon business isn’t just about cutting and coloring. At the end of the day, we’re in the business of building relationships, and hair is simply our vehicle in doing so. The salon experience is an incredibly...
You’ve Got to Have a Good Team Page
Hello again! We’re back with the final piece of our four-part series on tips for your salon website. During the month of February, I have been sharing some of my best website-building secrets and this week I'm bringing it home with our final tip regarding your salon's...
Photos Make or Break Your Website
We’re back with our four-part series on tips for your salon website. During the month of February, I’m sharing some of my best website-building secrets. So far, I have discussed the importance of providing your clients with the path of least resistance when it comes...
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