by Kati Whitledge | Jun 21, 2018 | Salon Business Advice
The beauty industry is heavily rooted in great customer service. Our guests come to our salons to relax, get pampered, and feel beautiful. Mastering a great customer experience is very important for a successful salon, and that all starts when a guest walks through...
by Kati Whitledge | Jun 14, 2018 | Salon Business Advice
Taking your salon to the next level is a typical business goal among salon owners. Expanding your salon can mean a number of things – adding to the space you’re already in, moving to a new, bigger location, or opening a second location. No matter which way you choose...
by Kati Whitledge | Jun 7, 2018 | Salon Business Advice
*This is a Guest Post from Beyond The Technique What is an education fund? Above all else, it’s a solution to the excuse: “I don’t have the money.” In the beauty industry, we know that education is everything, so you should always be encouraging and supporting your...
by Kati Whitledge | May 31, 2018 | Guest Posts, Professional / Career Tips
*Guest Blog Post from Beyond The Technique. Industry expert, Gina Cooper is back at Beyond the Technique! If you don’t remember Gina from Episode 105 of the podcast, let me fill you in. Gina is a Wella Master Color Expert, a full-time stylist, and the owner of...
by Kati Whitledge | May 24, 2018 | Meet Your Stylist Marketing, Salon Business Advice
Have you ever gone out to eat at a fancy restaurant and they had your name printed on the menu? And, the wait staff gives your table extra attention because it’s a special occasion? Or maybe something much simpler, like going to an ice cream parlor and getting to pick...
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