by Kati Whitledge | Oct 11, 2018 | Guest Posts, Salon Business Advice
*This is a guest post from Beyond The Technique. When working in a salon, your biggest challenge is creating a lifelong customer. Even if your guest leaves with a haircut they love, they’re unlikely to schedule another appointment if they didn’t enjoy their time in...
by Kati Whitledge | Oct 4, 2018 | Meet Your Stylist Marketing, Salon Business Advice
It has become standard best practice to offer online booking for salons, however, it’s still common for clients to call the salon to book their next appointment. One challenge we can often face when booking a client over the phone is matching them with their ideal...
by Kati Whitledge | Sep 27, 2018 | Guest Posts, Professional / Career Tips
*This is a guest post from Beyond The Technique. This topic is a bit touchy. Many of us may have fired clients before, or have always wanted to, but struggle with having that uncomfortable conversation and don’t know how to begin or what to say. What Makes a Bad...
by Kati Whitledge | Sep 21, 2018 | Meet Your Stylist Marketing
Meet Your Stylist offers so many benefits to your salon that it’s tough to list them all, but here’s a few that come to mind right away: Meet Your Stylist is a marketing tool, an added client amenity, a way to streamline appointment bookings, a unique selling...
by Kati Whitledge | Sep 13, 2018 | Meet Your Stylist Marketing
Many of you have probably heard me say this before, but I’ll say it again — for Meet Your Stylist to be successful it has to be a central tool in your salon that everyone on your team is invested in. Think about a gym membership, just having a membership won’t help...
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